Why Design and User Experience Come Before Link Building

This is not a misinformed diatribe about how design and user experience are more important ranking factors than links. Without a doubt, enough of the right kind of links can still rank low quality junk. That said, we’re pretty much with Google’s Matt Cutts on the link building obsession: “A lot of people think about how do I build more links, and they don’t think about the grander, global picture…you get too focused...

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The Importance of an SEO-friendly Web Developer

You have certainly been in the situation in which you were looking for a certain product and then you found out that 2 website retailers are offering you the same product. They are both in the same range in terms of price and they also feel and look the same. However, there is a difference and it seems that one of the retailers has more online visibility than the other and regardless of how many keyword variations you use to search for...

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Choosing a Color Scheme for Your Site

Choosing a Color Scheme for Your Site Choosing a color scheme for your site can really enhance your brand and logo. Yes it can become overwhelming but in the end it is a much needed task to undertake. Make sure you choose a color range that has a variety of hues so all your marketing materials will match. For example, you will want your colors to be on your site, email templates, print materials and press kits. When picking the colors,...

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Which Comes First: Content or Design ?

Which Comes First: Content or Design? Do you know which comes first when building a new site – content or design? This is like asking which came first – the chicken or the egg? Ask a web designer and the answer will be design. Then ask a content writer and the response will be content. So what’s the correct answer – NEITHER. Let’s hear each side of the argument then I’ll explain why neither design nor content comes first when you want to...

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Website Design Trends for 2013

Website Design Trends for 2013 It’s not just your clothes and your style that need to stay up-to-date — so does your website. Nothing screams ‘my mentality is stuck in the past’ like a site that has not been redesigned since the late 90s. It is all about first impressions, so your site better keep up with the times. But let’s be clear – I’m not just talking about how your site looks. It’s not that simple. I’m talking about how your site...

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2013 Graphic Design Trends

2013 Graphic Design Trends Just like the fashion industry, graphic design styles change with each passing year. This year, 2013, is no different. Check out the latest graphic design trends that will have your website looking fresh, clean and up-to-date. Clean Look This year it’s all about white space, which gives the site a clean simplistic look that is easy on the eyes. Not to mention it makes it easier to send a clear message to the...

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