The Ultimate Guide to Using Twitter for Influencer Outreach

Picture the following scenario. You are interviewing someone for a job and they spout off all sorts of wonderful things about themselves. You call their last boss and get a less than desirable recommendation. Whose words do you believe? Or how about this. You are at a cocktail party and a stranger comes up to you and starts telling you how cool their marketing software company is. A little while later you are having a...

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Social Networking No-No’s for Businesses

Social Networking No-No’s for Businesses Overview As companies dive into social networking more and more, mistakes are bound to happen. Lucky for you, your predecessors have made some mistakes, so do not walk their same path. Instead learn from their mistakes and blaze a new successful social networking path. If you do not already know, social networking is vital to growing your business and communicating with your target audience....

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Which Website Marketing Services are Right for You

Which Website Marketing Services are Right for You Whether you are going to do it yourself or hire an online marketing agency, you need to know which website marketing services are right for your company. You want to ensure you have an effective online marketing strategy to get your target market engaged with your brand. Most agencies will offer a package of website marketing services tailored to your specific needs. Your plan will include...

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Nile Marketing - Designing a Social Media Marketing Plan

Designing a Social Media Marketing Plan Planning and executing a social media marketing plan can be easy as long as you first clearly define your company goals. Knowing your products, target audience, company mission and services will allow you to better understand how social media will boost your business. Social media is more than just getting fans, followers and likes on platforms like Facebook and Twitter. You want to focus on...

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Nile Marketing - Using Social Media for Marketing

Using Social Media for Marketing : Using social media for marketing purposes is very important in today’s online driven world. The days of companies being faceless and disengaged is over. Traditional marketing is also no longer enough. To get the attention of today’s tech savvy individual, companies have to market online and get to know their audience by using social media platforms. Social media platforms like Facebook, LinkedIn...

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It’s Time to Use Google Plus for Marketing Your Business

It’s Time to Use Google Plus for Marketing Your Business I already know what you’re thinking… NOT another social network. Unfortunately whether we like it or not, we all need to adopt Google Plus for marketing, and FAST! This is especially true if your business relies on SEO as a primary source of traffic to your website. Currently, Google Plus has fewer users than LinkedIn, Twitter and Facebook, but this will not be true for very much...

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