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Wednesday, May 15, 2013

Nile Marketing - 2013 Graphic Design Trends






2013 Graphic Design Trends

Just like the fashion industry, graphic design styles change with each passing year. This year, 2013, is no different. Check out the latest graphic design trends that will have your website looking fresh, clean and up-to-date.

Clean Look

This year it’s all about white space, which gives the site a clean simplistic look that is easy on the eyes. Not to mention it makes it easier to send a clear message to the audience which action you want them to take when they land on your site.

Original Art

2013 is all about large images and infographics that are eye catching as well as original. More and more designers and photographers are making the effort to create original illustrations and photographs for websites. This trend can really bring originality and sincerity to your site. Not to mention, set you apart from the competition.

Typography

They days of being confined to 3-4 fonts are over. As seen last year and continuing to this year, designers are using a variety of rich fonts to make your brand stand out clearly and creatively in the crowd. Vintage and retro typography have really made a comeback and will continue to be the trend.

Interaction

Gamification is the name of the game. Flashing annoying ads are a thing of the past. Today, you have to engage your audience and get them to interact with your ad or website. A small reward can go along way to bringing in new customers and retaining current customers.

Colors

What’s hot on the catwalk is hot on the web. Look for this year’s vibrant and bold fashion color palette to walk off the runway and right onto your favorite site.

If you want to freshen up the look of your site and stay ahead of the competition, contact us today. One of our design experts will be happy to craft a new look for your website.

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