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Saturday, April 13, 2013

Nile Marketing





The Importance of Mobile Website Design and Applications

20 years ago the sight of a cell phone was not very common. But today, it is considered strange if you do not have a cell phone in your pocket or purse somewhere. And with such easy access to smartphones, they are becoming more and more popular. With the number of smartphone and tablet users skyrocketing, expanding yourbusiness to include mobile design and applications is very important.

So what sort of things should you design for mobile usage? The first thing you should do is create a mobile website design. Your website may look amazing on a regular computer, but it is probably difficult to navigate on a mobile device. Designing a secondary website that becomes available for mobile surfers will make your website more appealing and easy to use.

The second thing you should do with mobile design is create applications, or apps. These apps can be for shopping, payment options, information apps, and so much more. You can integrate your applications with other applications that people already know and trust. For example, you could link with a Paypal app for secure payment options. If you want to include social media, you can incorporate a Facebook or Twitter app.

Once you use mobile website design to create your app, you need to decide how many platforms you want it to work on, since apps do not automatically work on all mobile devices. Do you want your app to work on Apple products? This means you would need to make sure that your app works on the iPhone, iPod and iPad. Then there are the Android products, which will need to be configured through mobile design as well. The more mobile devices that your app will work on, the more interest your business will get through mobile devices.

There are many other things you can do with mobile website design to make your business more desirable on mobile devices. If you want to try any of these ideas, our team of designers are ready to help.
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